At Direct Agile Limited, leadership isn’t just about strategy—it’s about presence, timing, and knowing when to take a well-deserved break. And no one embodies this better than our very own Izzabella, CBO (Chief Barking Officer).
💼 Leadership in Action: Izzabella ensures strict adherence to break times (because no one does their best thinking on an empty stomach). She keeps the team accountable with her signature "authoritative stare," ensuring efficiency in snack procurement and belly rub distribution.
📣 Marketing & Brand Representation: Whether attending roadshows, client visits, or simply making a bold statement from her oversized bed, Izzabella reminds us that confidence and comfort go paw in paw. Her natural leadership aura makes her the ideal mascot for transformation done right.
🐶 Morale & Well-being: When times get tough, Izzabella provides the emotional intelligence that most boardrooms lack—sensing stress levels and implementing immediate intervention (usually involving cuddles).
✨ Lessons from the CBO:
✔️ Agility is about adaptation—and knowing when to pivot… preferably toward a more comfortable position.
✔️ Leadership is about presence—if you can command attention with a single glance, why waste words?
✔️ Culture matters—a happy team is a productive team, especially when treats are involved.
She’s not just part of the marketing strategy—she IS the strategy. 🐾🚀
Izzabella Noto Direct Agile LTD
Role: Chief Barking Officer (CBO) – Izzabella
Job Description:
Izzabella is the authoritative figure in the office, keeping everyone on track with her punctual reminders about break and feeding times. She oversees the well-being of the team with her unique ability to identify when morale is low and brings joy with her charming presence. A lover of car rides, she serves as the ideal companion for roadshows and off-site events, helping to promote Direct Agile Limited with her natural leadership aura. When not on duty, she embodies the company’s value of work-life balance by demonstrating the importance of rest and comfort under luxurious blankets. Her larger-than-life presence matches her oversized bed, making her a favorite mascot for our brand.
Key Responsibilities:
When off duty, Izzabella enjoys beach strolls with her mini tennis ball, fireside lounging, and strategic napping. But nothing beats a car ride to the pub, coffee shop, or visiting family and friends—the ultimate weekend highlight for a social butterfly like her! 🚗🐾
Punctual Alarm System: Ensures break and feeding schedules are strictly followed. No one escapes her precision timing!
Executive Presence: Commands attention with a single look, ensuring all meetings remain on track (or promptly interrupted if necessary).
Brand Mascot Extraordinaire: Showcases the perfect balance of leadership and luxury, proving that comfort and productivity can go paw in paw.
“If there’s no snack break, is it even a real meeting?”
“Delegation is key—humans fetch, I supervise.”
“Marketing is all about presence, and I am the presence.”
“Lead with confidence, adapt with agility, and never miss a snack break.”
“The secret to great leadership?A strong presence, strategic naps, and impeccable snack timing.”
Izzabella Head of Food Inspection: "Izzabella’s leadership ensures all meal times are non-negotiable, which I deeply respect."
Mike, Human Assistant: "I never knew I needed a Chief Barking Officer until she took charge. Now I couldn’t manage without her reminders!"
Direct Agile Team: "Her ability to boost morale is unparalleled. One look, one cuddle, and you’re instantly more productive."
Please reach us at sabrina@directagile.co.uk if you cannot find an answer to your question.
A: As CBO, Izzabella ensures strict adherence to break times, provides unfiltered executive feedback (often in the form of a well-timed bark), and serves as the face of morale and leadership at Direct Agile Limited.
A: Izzabella is a brand ambassador extraordinaire—her signature presence in photoshoots, videos, and client visits helps reinforce Direct Agile’s mission of confidence, agility, and work-life balance (with extra emphasis on the “life” part).
A: Absolutely! She actively participates by monitoring snack consumption, offering motivational stares, and ensuring a productive yet relaxed atmosphere (preferably one that involves cozy blankets).
A: While her calendar is quite full with nap appointments and snack-related commitments, she is open to select brand collaborations, guest appearances, and roadshow invitations—especially if there are car rides involved. 🚗🐾
A: Decisive, no-nonsense, and highly intuitive. She leads with silent authority, enforcing workplace culture through strategic glances and well-timed cuddles.
A: Izzabella believes that every high-performing leader must prioritize rest, snacks, and occasional belly rubs to maintain peak efficiency. She embodies agility and adaptability—whether it’s pivoting onto a bigger bed or adjusting to new office snacks.
A: "Lead like Izzabella: Confident, Composed, and Always Well-Rested." 🐾
A: Yes but i do need special facilities put in place and be taken on regular walks which is good for me and my humans.
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